All about OLAPLEX

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Give your hair the care it deserves with professional products

Nourish, restore and protect your hair with salon-selected hair care products

What you treat your hair with can mean the difference between dull, lifeless hair and hair that truly shines and makes you feel great. It’s why as hair care professionals, we don’t use run-of-the-mill highstreet brands when it comes to taking care of our client’s hair.

We carefully select leading salon brands that we’ve tried, tested and trust. It’s why we’ve chosen OLAPLEX and Iles Formula.

But what is so different about these brands?

It’s the quality of the ingredients they use. It’s the rigorous testing they employ. It’s the technological innovation they invest in.

All of this results in the very best formulas to support, nourish and protect your hair. So whatever hairstyle you’re sporting, when you use our salon-selected hair care products, you can look forward to hair that looks and feels good.

This Californian hair care brand has taken the industry by storm since its founding in 2014 thanks to its patented technology. OLAPLEX got right down to the science of hair biology and what causes hair damage — disulphide bonds that give your hair structure but once broken leave you with unhealthy hair. Their innovative system is based on repairing your hair from the inside out using their patented ingredient, Bis-Aminopropyl Diglycol Dimaleate, to restore these broken bonds. The result? Healthier hair that is more vibrant and lustrous.

OLAPLEX is also dedicated to sustainability and eco-conscious hair care. Not only are they focused on minimising carbon footprint, but their products are cruelty-free, non-toxic and free from parabens, sulfates, phthalates and phosphates. It’s why we’re proud to stock an expansive range of powerful Olaplex products: bonding oil, moisture masks, shampoo, conditioner and hair perfector.

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